Commentaries

Keith Ape & co.

HILITE Records comments on Keith Ape hit track “It G Ma”

Earlier this year, Keith Ape dropped the MV for his track ‘It G Ma (잊지마)’ which recently surpassed 4 million views on YouTube. Despite the continued controversy over the track “It G Ma” and the alleged “cultural appropriation” of American hip-hop (more specifically, OG Maco’s “U Guessed It”), Keith Ape’s presence in the US is now greater than ever. Korean hip-hop magazine HIPHOPPLAYA sat down with Keith Ape’s record label HILITE Records to discuss this matter.