untell, Hash Swan and DON MALIK have released their new single “Noir City,” the sixth digital single from AMBITION 10.
Released on June 10 at 6 PM KST, “Noir City” arrives with an official music video through AMBITION MUSIK. The single brings together three rappers with very different pressure points, but the track holds them in one frame: ambition, survival, status, exhaustion, and the strange theatre of an industry built on image.
The title sets the tone immediately. “Noir City” does not move like a clean victory lap. It feels darker than that. untell opens with the posture of someone who has climbed far enough to know exactly what he refuses to be priced at. His verse traces the distance between origin and arrival, turning self-made status into something sharper than a flex.
Hash Swan moves through the track with a more haunted register. His verse leans into temptation, karma, and the surreal edges of fame, giving “Noir City” its most cinematic shading. It is not just a city of winners and losers. It is a place where ambition looks glamorous until the lights hit it wrong.
DON MALIK closes the track with controlled force. His writing carries the weight of someone less interested in temporary rankings than legacy. The verse lands with the confidence of a rapper thinking beyond the moment, beyond applause, and beyond the usual top-ten arguments.
Produced by Niceshotnick and ferno, alongside the artists themselves, “Noir City” keeps its focus tight. The track is built around presence rather than excess, giving each rapper enough room to mark out their own corner of the city.
The official music video for “Noir City” is out now on AMBITION MUSIK’s YouTube channel.