DJ Kendrickx

JUSTHIS - THISISJUSTHIS (cover art)

JUSTHIS drops diss track ‘THISISJUSTHIS’–diss battle unraveled

In the ongoing diss battle between JUSTHIS and VMC, the Indigo Music artist has released a digital single today. ‘THISISJUSTHIS’ is a nine-minute long diss track. Find out about the whole battle!

Who

Seoul-born hiphop artist JUSTHIS is known for being a successful artist without the help of the mainstream music market. He gave his debut in 2010 when he featured on producer Shirosky‘s EP under the artist name ‘TiMeWiNe’. In 2013 he formed the team Common Cold together with Mad Clown; the duo released one official single in 2017. JUSTHIS is signed to Swings‘ label Indigo Music and is a member of DOPPELGÄNGEM Crew, which he founded together with illinit.
In 2016, JUSTHIS released his debut album ‘2 MANY HOMES 4 1 KID‘, winning the Newcomer Award at the Korean Hiphop Awards and being nominated for Best Rap & Hiphop Album at the 14th Korean Music Awards. The album had a huge impact, and JUSTHIS’ rap skills received praise by critics and fans alike.

Previously

In November last year, Don Malik released the diss track ‘old Wave‘, in which he mentioned several rappers as well as label Vismajor Company (VMC). The label’s CEO Deepflow then responded, and after a quick backandforth, he announced the battle as ended.

Deepflow, nicknamed “the Godfather of Korean hiphop,” has been producing high-quality music through his label while also supporting rookie artists. In his diss track, Don Malik basically pointed out that VMC “changed their attitude,” initially showing pride in the underground scene and dissing mainstream music, but then selling themselves to that very mainstream market. With this, he referred to Nucksal‘s participation in Show Me The Money, or Deepflow being a judge on SCHOOL RAPPER. Don Malik made it evident that he had been a long-time fan of Deepflow and his label, and therefore felt very disappointed with them, seeing his trust betrayed.

Continuation

JUSTHIS and Don Malik have been known to be close; in 2017 JUSTHIS produced Don Malik’s single ‘MOWGLI‘. Already during the Don Malik vs. Deepflow (VMC) battle, JUSTHIS had expressed his negative feelings toward Deepflow at Viann and Khundi Panda‘s ‘Reconstruction‘ LP showcase in mid-December.
In the following, JUSTHIS dissed Deepflow on ‘UV Cypher Ep. 3‘ where he appeared alongside Kid Milli, Bassagong, and Swings. He expressed his disappointment in Deepflow’s change of attitude:

“You wanna earn money? Them asshole snakes changed lanes”
“In the end you became the type of person you initially dissed”
“You got no love, nor my respect”

However, Deepflow showed no reaction to the diss. He appeared on a talk show (episode revealed on March 22), where he explained his thoughts. He said that in a personal conversation, he might agree with Don Malik and JUSTHIS and feel sorry, but in a diss battle he can never admit to that. ‘You cannot respond to a diss track with a track saying that you’re sorry,’ so Deepflow’s stance.

After Don Malik’s sexual harassment incident in February, fans thought the entire issue to be over and done with. However, JUSTHIS did not give in: He appeared on episode 31 of Olltii’s freestyle series ‘7INDAYS’ (read: “chillin days”) and explicitly insulted Deepflow, Nucksal, and Don Mills. (Don Malik appeared on several episodes of 7INDAYS too, including episode 28 where he and Olltii briefly mention the diss battle.)

Responses came immediately: One day later, Deepflow dropped ‘나다 이‘ (English title: nada e; lit.: it’s me, you [insert insult]), and two days later, Don Mills dropped ‘랩저능아‘ (English title: what the fuck’s diss; lit.: rap retard).

Today, JUSTHIS released the digital single ‘THISISJUSTHIS’, which contains a nine(!)-minute long diss track. It is rumored to have been recorded in one take. JUSTHIS once again dissed Deepflow, Nucksal, and Don Mills, and name-dropped Swings, FANA, Hwaji, and illinit.
Not even five minutes after the single came out, Nucksal revealed his own opinions on the dissing in the track ‘Black Mirror‘, in which he also mentioned ‘THISISJUSTHIS’. As it seems impossible that Nucksal recorded the track within five minutes, he likely added those parts at the end.

Opinions

While ‘THISISJUSTHIS’ gained favorable reviews, the whole affair brought JUSTHIS a few more haters. Deepflow was praised for the good quality of his diss track. Both Don Mills and Nucksal’s diss tracks garnered mostly negative reviews, as they were lacking compared to the two rappers’ usual quality.
As usual, Fans are eager to find a “winner” in this battle. However, since JUSTHIS is asking for a confession that Deepflow is evidently not going to give in a rap battle, the two sides appear to be at cross-purposes.

‘THISISJUSTHIS’ Credits:

Executive Producer: JUSTHIS
Scratch: DJ KENDRICKX
Mixed & mastered by Kaystah at Lighted Theater Studio
Artwork Design: JUSTHIS
Presented by Indigo Music

Follow JUSTHIS:

[icon type=”facebook-square”]     [icon type=”instagram”]     [icon type=”soundcloud”]     [icon type=”tumblr-square”]     [icon type=”twitter-square”]     [icon type=”youtube-square”]


Sources: Mnet, Namu Wiki

Hiphopplaya Awards 2013

HIPHOPPLAYA AWARDS 2013 Results

Established since the year 2000 and active in the Korean hip-hop scene for 14 years, HIPHOPPLAYA carries on the annual tradition of HIPHOPPLAYA Awards. For the first time, HIPHOPKR will be translating the awards for our international fans. As with most translated articles posted on our website, full credit goes to HIPHOPPLAYA.

This year features the following categories: Artist of the Year; Rookie of the Year; Featuring of the Year; Album of the Year; Producer of the Year; DJ of the Year; Single of the Year; MV of the Year; R&B Artist of the Year; Collaboration of the Year; Mixtape of the Year; Concert of the Year; Album Cover of the Year; Verse of the Year; Label of the Year; Fashion Star of the Year; and Rising Star of Next Year.

Let’s get started!

[divider]

Artist of the Year: Swings

20140306_13940946546

First place: Swings (41.76%)
Second place: Beenzino (16.99%)
Third place: Paloalto (16.20%)

Taking the majority of the votes, Swings claimed the title as Artist of the Year. The year 2013 was a busy year for Swings: starting the year by dropping his mixtape [Swings #1 Mixtape Vol.2], competing in the second season of Show Me The Money, followed by Control and finishing the year with Bulldozer. As always, Swings is keeping busy with his record label Just Music and as an artist for Brand New Music.

[divider]

Rookie of the Year: Crush

20140306_1394095278

First place: Crush (23.25%)
Second place: Gray (22.60%)
Third place: C.Jamm (17.89%)

Rookie of the Year Crush began the year with “Crush On You” and continued to be featured in a number of tracks as a hiphop vocalist. Check out the video below:

[divider]

Featuring of the Year: Crush

20140306_1_1394095278

First place: Crush (33.24%)
Second place: Beenzino (14.74%)
Third place: Zion.T (13.51%)

Surpassing both Beenzino and Zion.T, artist Crush also takes the title as the Featuring of the Year. Throughout the year, Crush was able to showcase his vocal talents in a number of featured tracks by Dok2, Gary, Supreme Team, Dynamic Duo, and others. Here is my favourite track featuring Crush:

[divider]

Album of the Year: HI-LIFE by HI-LITE RECORDS

20140306_2_1394095278-2

First place: [HI-LIFE] (28.35%)
Second place: [Swings #1 Mixtape Vol.2] (20.61%)
Third place: [LUCKYNUMBERS] (16.01%)

HI-LITE RECORDS’ compilation album [HI-LIFE] was voted as the Album of the Year. If you haven’t checked out this album, I highly recommend it. Some of my favourite tracks include “Wake Up (정신차려)”, “My City”, and “Lights On (불을 켜)”. Check out one of the tracks below:

[divider]

Producer of the Year: Nochang

20140306_3_1394095278

First place: Nochang (29.53%)
Second place: G-Slow (25.83%)
Third place: Mild Beats (13.40%)

Just Music Entertainment producer Nochang (천재노창) claimed the title Producer of the Year with 29.53% of the total votes. Throughout last year, he produced beats for a number of artists including Vasco, Basick, and Swings. In addition, with the onset of Control tracks last year, Nochang stepped up as the producer for the tracks for Swings.

[divider]

DJ of the Year: DJ Wegun

20140306_4_1394095278

First place: DJ Wegun (36.65%)
Second place: DJ Kendrickx (19.72%)
Third place: DJ Dopsh (12.82%)

Social networking has been one of the most powerful tools for DJs, who are able to host their own shows through UStream. Claiming the title DJ of the Year with 36.65% of the votes, DJ Wegun has been in the Fresh Avenue UStream show, and is active DJ for the ILLIONAIRE tours. Check out the following live performance by Beenzino featuring DJ Wegun:

[divider]

Single of the Year: Beenzino – Dali, Van, Picasso

20140306_139409991776

First place: Beenzino – “Dali, Van Picasso” (21.72%)
Second place: Swings – “Bulldozer” (5.64%)
Third place: Gaeko – “될 대로 되라고 해 (느낌 So Good)” (3.30%)

Beenzino, who dropped his latest track “Dali, Van Picasso” at the end of the year, was both praised and criticized for the track due to the sampling controversy. Nevertheless, the track remains to be one of the most popular and well received tracks of the year. Check it out below:

[divider]

Music Video of the Year: Bullhandang – Bullhandanga (不汗黨歌)

First place: Bullhandang – Bullhandanga (不汗黨歌) (19.37%)
Second place: T.O.P – DOOM DADA (8.40%)
Third place: Ugly Duck, Zico, Crush – 느낌 So Young (8.33%)

One of the most anticipated (and delivered) music video of 2013 includes the compilation track “Bullhandanga” by the Bullhandang crew. Directed by Team Naive, the MV features the last verse filmed in the bamboo forest of Iksan city.

[divider]

R&B Artist of the Year – BUMKEY

20140306_5_1394095278

First place: BUMKEY (33.89%)
Second place: Crush (24.14%)
Third place: Zion.T (19.62%)

The title for R&B Artist of the Year goes to BUMKEY who joined Brand New Music and since has been involved in a number of collaborations. He is currently a hot topic with his debut with the hiphop group Troy.

[divider]

Collaboration of the Year: 느낌 So Young (될 대로 되라고 해 Remix)

First place: Ugly Duck, Zico, Crush – 느낌 So Young (될 대로 되라고 해 Remix) (21.40%)
Second place: Epik High 420 (Double K, Yankie, Dok2, Sean2Slow, Dumbfoundead, TopBob, MYK) (20.93%)
Third place: Dynamic Duo만루홈런 (Feat. Supreme Team, DJ Friz) (13.06%)

The Collaboration of the Year title goes out to Ugly Duck, Zico and Crush, who dropped a remix of an original track by Gaeko of Dynamic Duo.

[divider]

Mixtape of the Year: Crucial Star – [Drawing #2: A Better Man]

20140306_3_139409991776-2

First place: Crucial Star – [Drawing #2: Better Man] (28.02%)
Second place: C.Jamm – [Go So Yello] (26.05%)
Third place: New Champ – [전시의 밤] (18.50%)

Taking the title with 28% of the votes, Crucial Star’s mixtape features a total of fifteen tracks and artists including Ollti, Fana, and Donut Man.

[divider]

Concert of the Year: HIPHOPPLAYA 2013

20140306_2_139409991776

First place: HIPHOPPLAYA SHOW 2013 (23.87%)
Second place: ONE HIPHOP FESTIVAL (12.21%)
Third place: Huckleberry P – Concert (10.81%)

Without a doubt, the HIPHOPPLAYA SHOW 2013 was one of the largest Korean hiphop concerts in the recent years. HIPHOPPLAYA also features a VLOG series following each of the groups behind-the-scenes in the concert, so be sure to check that out below:

[divider]

Album Cover of the Year: Dali, Van, Picasso

Beenzino - Dali, Van, Picasso cover

First place: Beenzino – Dali, Van, Picasso (11.51%)
Second place: Fana – FANAttitude (10.93%)
Third place: Zion.T – Red Light (6.99%)

Featuring fashion model Kim Wonjoong, the album cover is said to have costed over $30,000 of accessories, clothing, and makeup preparations. The featured necklace (featuring painters Dali, Van and Picasso) is an accessory purchased for this jacket cover.

[divider]

Verse of the Year: Swings

First place: “Ayo Jeong Kisuk (Simon D) should I rip off your nuts?” – Swings – Hwang Jungmin (Control) (5.55%)
Second place: If you punch me once, I’ll repay with four times as much, it’s a difference of three // Get it? You young bastard? It’s our generation gap – Swings – Bulldozer (5.05%)
Third place: Bring it on you motherfuckers!!! – Swings – Hwang Jungmin (Control) (3.03%)

Without a doubt artist Swings takes the throne for the Verse of the Year title, all thanks to the Control uproar that occurred in Korea last summer.

[divider]

Label of the Year: HI-LITE Records

20140306_1_139409991776

First place: HI-LITE Records (34.88%)

It was the year of HI-LITE RECORDS. The compilation, merchandising establishment, concerts during 2013 are prime examples of why they deserve the Label of the Year title.

[divider]

Fashion Style of the Year: Beenzino

20140306_139410405256

First place: Beenzino (27.12%)

[divider]

Rising Star of Next Year – BlackNut

20140307_139416485733

First place: BlackNut (23.45%)
Second place: TakeOne (23.38%)
Third place: Ugly Duck (17%)

[divider]

[ Source | HIPHOPPLAYA ]

[ Translations | HIPHOPKR ]